Research: Franchising and strategic decision making

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)160-178
Number of pages19
JournalJournal of Hospitality and Tourism Research
Volume21
Issue number1
DOIs
StatePublished - Feb 1997
Externally publishedYes

ASJC Scopus Subject Areas

  • Education
  • Tourism, Leisure and Hospitality Management

Keywords

  • consensus
  • decision making
  • franchising
  • hotel management
  • managerial discretion
  • strategy

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