Predicting service industry performance using decision tree analysis

Benjamin Yeo, Delvin Grant

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)288-300
Number of pages13
JournalInternational Journal of Information Management
Volume38
Issue number1
DOIs
StatePublished - Feb 2018

ASJC Scopus Subject Areas

  • Management Information Systems
  • Information Systems
  • Computer Networks and Communications
  • Information Systems and Management
  • Marketing
  • Library and Information Sciences
  • Artificial Intelligence

Keywords

  • Decision tree
  • ICT
  • Performance
  • Sales growth
  • Service industry

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