@article{a05c147d884a4a6791b4b773629bacc5,
title = "Investigating the impact of web site value and advertising on firm performance in electronic commerce",
keywords = "(eva), Added, Advertising expenses, Customer value, Economic value",
author = "Saeed, \{Khawaja A.\} and Yujong Hwang and Varun Grover",
year = "2002",
doi = "10.1080/10864415.2002.11044264",
language = "English",
volume = "7",
pages = "119--141",
journal = "International Journal of Electronic Commerce",
issn = "1086-4415",
number = "2",
}