@article{5d202cfabe6a408caf858f89e0e039db,
title = "Harnessing data and embracing digital strategy at Zalora",
keywords = "Digital strategy, Digital technology, Digital transformation, Information systems and technology",
author = "Arif Perdana and Tawei Wang",
note = "Publisher Copyright: {\textcopyright} 2023, American Accounting Association. All rights reserved.",
year = "2023",
month = mar,
day = "1",
doi = "10.2308/JETA-2022-013",
language = "English",
volume = "20",
pages = "111--123",
journal = "Journal of Emerging Technologies in Accounting",
issn = "1554-1908",
number = "1",
}