Can moral framing drive insurance enrollment in the United States?

Wendy Netter Epstein, Christopher T. Robertson, David Yokum, Hansoo Ko

George Mason University

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	Journal of Empirical Legal Studies
Volume	19
State	Published - Nov 17 2022

Keywords

health insurance
moral frame
behavioral economics
empirical methods
field study
advertising
framing

Disciplines

Health Law and Policy
Insurance Law
Law and Economics
Law and Society

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Link to publication

Cite this

@article{b32cdeba44c346f39920fceaf7d9559c,

title = "Can moral framing drive insurance enrollment in the United States?",

keywords = "health insurance, moral frame, behavioral economics, empirical methods, field study, advertising, framing",

author = "Epstein, {Wendy Netter} and Robertson, {Christopher T.} and David Yokum and Hansoo Ko",

year = "2022",

month = nov,

day = "17",

language = "American English",

volume = "19",

journal = "Journal of Empirical Legal Studies",

}

TY - JOUR

T1 - Can moral framing drive insurance enrollment in the United States?

AU - Epstein, Wendy Netter

AU - Robertson, Christopher T.

AU - Yokum, David

AU - Ko, Hansoo

PY - 2022/11/17

Y1 - 2022/11/17

KW - health insurance

KW - moral frame

KW - behavioral economics

KW - empirical methods

KW - field study

KW - advertising

KW - framing

UR - https://onlinelibrary.wiley.com/doi/10.1111/jels.12334

M3 - Article

VL - 19

JO - Journal of Empirical Legal Studies

JF - Journal of Empirical Legal Studies

ER -