A Study of Online Game Portal Users' Loyalty from Switching Barrier, Game Content Satisfaction, and Additional Service Satisfaction Perspectives

D. Kim; E. Jeong; Y. Hwang; H. Rao

A Study of Online Game Portal Users' Loyalty from Switching Barrier, Game Content Satisfaction, and Additional Service Satisfaction Perspectives

D. Kim, E. Jeong, Y. Hwang, H. Rao

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Original language	Undefined/Unknown
Title of host publication	Pre – International Conference on Information Systems (ICIS) Workshop on e-Business (WEB)
Place of Publication	Milwaukee, WI
State	Published - 2006

Cite this

A Study of Online Game Portal Users' Loyalty from Switching Barrier, Game Content Satisfaction, and Additional Service Satisfaction Perspectives. / Kim, D.; Jeong, E.; Hwang, Y. et al.
Pre – International Conference on Information Systems (ICIS) Workshop on e-Business (WEB). Milwaukee, WI, 2006.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

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M3 - Conference contribution

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